Ratings can be a fickle game, and it was therefore hard to be certain Miley Cyrus was the true driver of “Two and a Half Men”‘s season high ratings for her first guest appearance.
That argument is now significantly easier to make; ratings again spiked for her appearance this week.
“Men” rose to a 4.0 adults 18-49 rating with 14.1 million viewers, easily winning its timeslot and building on last week’s performance.
While its CBS lead-in “The Big Bang Theory” was again strong, it actually dipped in the demo this week, averaging a 5.0 and 16.5 million viewers compared to last Thursday’s 5.1 and 15.7 million. That further supports the notion that Cyrus is spiking the ratings by a few tenths.
Ratings: Miley Cyrus, ‘Two and a Half Men’ help slay ‘The Voice’
For the first time all season, a show actually managed to beat an episode of “The Voice” in the 18-49 demographic, and unsurprisingly it was the same show that destroyed another beast in “American Idol” earlier this year: “The Big Bang Theory.” Despite having more competition than ever, and also being a show that is seemingly DVR-friendly, the nerdy comedy still came out on top Thursday with a 5.0 rating in the 18-49 demographic. Meanwhile, “The Voice” brought in a season-low 3.0 for their first results show of the season, and “The X Factor” was even lower with a 2.3.
Another reason for these lower ratings for these singing shows may have been Miley Cyrus, who once again pushed “Two and a Half Men” past a 4.0 rating for the second time this season. This was the sole good news for CBS this week, as “Grey’s Anatomy” (3.2) handily beat “Person of Interest” (2.9), and “Elementary” (2.2) dropped to a new series low.