It’s not every day you get to raid your favourite celebrity’s closet. But when Free The Children ambassador Demi Lovato recently opened up her closet with a Charity Boutique, fans had a chance to bid on items from Demi’s wardrobe, with 100% of proceeds donated to Free The Children. Run in partnership with eBay’s Giving Works program, the first Charity Boutique raised more than $15,000!
Demi’s generous donation supports our holistic and sustainable development model, Adopt a Village, helping us empower communities to lift themselves out of the cycle of poverty. It’s a cause Demi is passionate about as a Free The Children ambassador. So when it came to her Charity Boutique, Demi decided to make an extra-special contribution.
One of the most revered items up for grabs was an Alexander Wang dress known to Demi’s fans as “The Skyscraper Dress,” well-known as the outfit Demi wore in the video for her hit single Skyscraper. At the end of the auction, Demi decided to buy the dress back herself, donating the final price of $6,100 to Free The Children.
While fans were thrilled at the chance of owning Demi’s outfits, many felt strongly that the dress belonged with Demi—the song Skyscraper represents the singer’s emotional and personal triumph over depression.
The team at Free The Children would like to extend a huge thank you to Demi for this amazing gesture, as well as her continued support of Free The Children, which helps us to change the lives of millions of people overseas.
If you missed this round of the auction, don’t worry—there are still more chances for you to get involved and help Demi in her mission to give back. A second Charity Boutique auction is set to begin March 30—stay tuned for details!
Learn more about Free The Children’s Adopt a Village development model
— Free The Children (@freethechildren) March 22, 2013
— MTV Asia (@mtvasia) March 19, 2013